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philapaix stamps at the service of peace toggle navigation menu home about contact us welcome posted on may 3, 2017 march 16, 2018 by abigail newman category: updates what is philately in the service of peace? the association “philately in the service of peace” is an association that brings together two passions: philately and the search for peace in the world. touched by the call of the nobel peace prize addressed to the heads of states of the member countries of the united nations, read more … nobel peace prize 2012 the norwegian nobel committee has decided to award the 2012 nobel peace prize to the european union (eu). for more than six decades, the union and its precursors have contributed to the advancement of peace and reconciliation, democracy and human rights in europe. the work of the eu symbolizes “brotherhood among nations” and is equivalent to a form of “peace congress”, one of the criteria to which alfred nobel refers for the price of peace in his will in 1895 . we are currently looking for: in 2001, under the leadership of the united nations, in the framework of the decade of the dialogue among civilizations , a very large number of countries published a stamp on this theme, stamps that have the peculiarity of resembling each other. we are looking for these stamps which, for the most part, are no longer available on the market (to be discovered). we would be happy to help you with this research. we collect postage stamps we collect the postage stamps to enable us to provide financial assistance to humanitarian or solidarity associations. how can you help us? follow our sales on the sites of ebay or delcampe by following the links offered regularly. read more get the glam for less on your wedding ceremony posted on may 28, 2018 by abigail newman category: updates tagged celebration , coordinator , finances , guests , rules , wedding ceremony leave a comment after the ceremonial answer of “yes,” the next step would be to look forward to the wedding ceremony. the ceremony is a big part of the whole wedding festivity. rituals show more than it tells; thus, people look forward to getting into that venue to see whatever is different with the preparations. it is in the ceremony hall that people, including the newly-weds, loosen up and have a blast to share with everyone celebrating a happy union. not to mention, although guests of family and friends come from different places and beliefs, the wedding ceremony tends to be a unifying factor for everyone . it is in the service that everyone goes as they are. with the help of the internet, it brought people to connecting networks and advertising. thus, searching for options for the ceremony is no longer as daunting. the choices and lists have now also gone larger, complete with a live band from around town entertainment . wedding ceremonies have also become more creative. although wedding halls and the beach are the most popular choices, a garden or a small farm can even be options now. other options are amusement parks, bowling lanes, a playground, and so on. it all depends on where you believe it is fun to do and convenient to hold. weddings were often prepared with a high cost. it used to be standardized as extravagant and an all-out festivity. families and couples take years to save and prepare for this much-awaited celebration, and undeniably for many, it is the wedding ceremony that surprisingly takes a lot of the budget. there may be more people who would want to attend the service instead of the reception, so it can be expected that a large hall is needed for a couple that has a lot of guests. hence, preparing the ceremony hall can be demanding. there are just too many and too much to consider. people nowadays have changed, and it’s probably brought by the recession, cost of living that continually gets higher, unpredictable changes, and so on. couples are now practical and aware of their finances. some couples no longer look at weddings as a one-time shot where a fortune should be spent into. couples already have other priorities, especially those that entail money. getting married is not exclusive to having a wedding, but it is also about starting a family and building something together. it is understandable that couples should be smart with their plans. there are a lot of things to consider to the wedding ceremony. nowadays, many couples have shorter guests list. couples and wedding planners are getting particular with rsvps due to head counts to help estimate the number of seats, the meals to be served, the drinks to be prepared and the giveaways to order. having a wedding on a tight budget does not have to be a struggle. here are some ways that you can help you achieve that simple yet glamorous wedding: 1. get a coordinator to take charge of the guest list the guest list keeps changing. couples also need time think of who to invite, consider their locations, possibilities of coming or not, and so this may take weeks to complete and finalize. sometimes, some guests may cancel the last minute, or even tag someone or more along with them. as the couple to be married, you do not have to be the one to face all these. the coordinator will be the one to do this task of setting the rules, preparing the communication with the guests and even communicating with them. since most of your guests on the list are your close friends, you do not have to be the one feeling uneasy when you cannot grant their petty demands on your wedding day. your coordinator will deal with it as you need not think personal about all the restrictions. 2. choose an off-peak season for your wedding off-peak dates for weddings and the celebration can help in your savings big time. it may not be the best time for some things, but by choosing the right reception venue, it can still be fabulous. the reason behind choosing an off-peak season to be the best time for cost-efficient weddings is because of the lower cost of what you may need for your wedding. suppliers, such as caterers, giveaway makers, and flower arrangers, may even give more discounts. take time to look for suppliers that can offer significant savings without sacrificing quality on your wedding. being practical does not mean having to settle for less. it is highly possible to have a fabulous wedding ceremony through wise decisions. when you are on a tight budget, there are ways to make do with what you have. in the end, the wedding celebration is just a small part of your marriage; it is more about how you can deal with the demands of life as a married couple. read more how to assess the condition of your stamps posted on april 26, 2018 by abigail newman category: updates tagged centering , fillers , nicks , stamp condition , thinning , usps leave a comment the condition of a stamp is important in determining its value and possible investment potential the better the condition, the more the stamp is likely to appreciate in value, especially if it is rare or already valuable. stamps in mint condition the finest condition is called “mint.” this is a stamp that is in the same state in which it was bought at the post office, there are no marks or blemishes, and the gum is intact. it has not been mounted using a stamp hinge but has been persevered as new. unused condition the next category is “unused” this stamp has not been used to post a letter and so has not been through the postal system, it has no cancellations or postmarks but although identical in most ways to a “mint” stamp the gum to fix the stamp to the envelope is missing. a mint stamp is worth more than an unused one. other stamp conditions look at the front of the stamp are the colors bright and fresh or dull and faded? the brighter, the better. usps recommends to ask these questions . like, is the stamp clean, dirty or stained? look at the edges of the stamp. the perforations, are they intact or are some of them missing? look at the corner perforations particularly to see if they are even and regular. the stamp should not be torn or nicked as these are not considered collectible. although they may be used as “fillers” to complete a set. and then thrown away when a better, more intact example is added to the set. where the image of the stamp is framed with a white border and does not “bleed” out of the edges; look for what is called “centering.” is the stamp’s image in the center of the frame or is it shifted to one side or the top or bottom of the stamp? centered stamps are better than those that are off center. if the stamps have been through the postal system and had a cancellation, postmark or a frank. if it has been used to send a letter, it will have received a cancellation at the sorting office. collect used stamps that have only light marks and not ones that are heavily obliterated with the black cancellation stamp. thinning and fine conditions turn the stamp over to the blank or gummed side and look at the condition of the stamp. are there parts where more light is showing through than other parts? this is called “thinning” and is due to the stamp having been mounted with a hinge and the hinge being carelessly or roughly removed. thinning can also be caused when removing a stamp from paper and not having soaked it first. other categories that stamp dealers and collectors use are “very fine” and “fine,” both of which refer to stamps that have been hinged and suffer a degree of gum removal from the hinge. read more writing a love poem posted on march 16, 2018 by abigail newman category: tuning in tagged letters , love , metaphors , poems leave a comment writing a love poem can seem like an ominous task because it feels like it has so much weight bearing down on its meaning. perhaps the poet is trying to share emotion or affection simply, but it can be as serious as a marriage proposal too. these are seven tips for writing a highly efficient short love poem. 1) length the term short is vague. short to one person may be prolonged to another. consider a length of 12-18 lines to be an appropriate length. if the poem is too short, it will appear to be shallow and lack substance. if it is too lengthy, the loved one won’t take the time to read it. keep the length in mind right from the start. 2) rhyme one of the most common mistakes that people were trying to write love poems make is using a sing-song rhyming that makes the verse seem frivolous and empty. if this is going to be a genuine poem of genuine emotion, avoid the cheap rhymes. 3) hokey versions of “roses are red…” spare your loved one any version of this classic trite verse. no one wants to hear “roses are red/violets are blue/will you wed me/before i get the flu.” it is forcing your message into a trite, overused rhyme, and although cute, it is a groaner. 4) metaphors and similes selective and creative uses of comparisons can paint the picture of your love. just make sure that the painting is the one you want. don’t compare your love to an old stinky gym sock that you hang onto for luck or that your heart beats like the roar of a nascar race. they just are not images that the loved one wants to be associated with the emotion of love. choose images that will have positive connotations. 5. too many conflicting images sometimes the flaw is that the poet is so filled with emotions and great ideas that it never gets limited down. it isn’t a good idea to cram every good idea into one poem. consider the possibility of writing more poems further down the line. if possible just use one theme and develop images from that theme. if your love is being compared to a hummingbird, use words associated only with that theme such as sweet allure; fast beating; hovering close; tasting the sweet nectar of his or her kiss, and so on. 6. presentation consider how the love poem will be given to the loved one. the greatest poem ever could be written on a buffalo wing stained napkin, but the presentation loses its appeal. follow through with the presentation. avoid torn pieces of notebook papers, towels, grocery sacks and so on. although handwritten always trumps typed on a computer. a poem that is handwritten demonstrates personal feelings. the material that it is written on reflects thought and effort. consider tying the presentation to the theme. give a little figurine of a hummingbird along with the poem themed with a hummingbird or use a permanent marker and write the poem on a leaf. 7. time to rest give the poem time to rest. don’t write it minutes before you want to give it to someone. it is essential to let the poem rest for a day or two and then look at it with fresh eyes. sometimes more reasonable heads prevail in time, and that’s when the alarm bells ring on the gym sock love poem. it is always good to come back and look at the poem later. writing a love poem can be a real treat and a wonderful gift. slip a love poem under a loved one’s pillow or on the steering wheel of his or her car. leave a love, not in their lunch bag or even text it on their cell phone with a picture of you as a couple. whatever the place or the occasion, love poems can be a great way to share your emotions with the one you love. read more is intermittent fasting worth trying? posted on october 16, 2017 october 19, 2017 by abigail newman category: health/nutrition tagged calorie intake , diet , food delivery , insulin levels , intermittent fasting , lean muscles leave a comment first off, we have to clear that intermittent fasting is not a diet as opposed to popular beliefs. instead, it is a method of scheduling your meals. it’s not about what you eat but when you eat. the usual fad diets promote eating low-calorie meals to be able to hit the desired weight. with intermittent fasting, you will need to keep your regular calorie intake on those days that you are not fasting. furthermore, this fasting is veered towards maintaining the muscle mass leaner. so how does this intermittent fasting work? fed and fasted initially, we need to know the difference between your body’s fed state and the fasted condition. your body is in “feed mode” when it is digesting and consuming food. this happens when you start eating and can last from 3-5 hours. according to dieticians , it is hard for the body to burn fat when it is in the fed state because of the high insulin levels. the fasted state of the body is the time when your body is not consuming any food. for about 8-12 hours since your last meal. during this time, it is easier for the body to burn fat since the insulin levels are low. moreover, it is in this condition that the body can burn fat which has been out of reach during the fed state. your body does not enter the fasted condition until 12 hours after your last meal. so it is rare that your body will be in this fat burning state. it is one of the factors why a lot of people who does intermittent fasting can lose fat even without changing what they eat. through starvation, your body is being put in a fat burning mode. which rarely happens when you are following your regular eating schedule. intermittent benefits intermittent fasting has various benefits and advantages, and one of it is that it is easier to do than dieting. once your body gets used to the fasting schedule or the eating schedule following the intermittent fasting scheme, it will be easier for you to follow it. you won’t feel the cravings since you can still eat whatever you want when your time to eat comes. with ordinary diet, people usually fail at it because it is hard for them to follow the diet over the long term. it is more of a behavioral problem. if your diet options are limited, you can consider the sun basket review by julia baum to get flavorful meals despite calorie limitations. aside from helping you lose weight, intermittent fasting can also help reduce the risk of cancer or increase the probability of survival. there had been a study conducted among ten cancer patients . the result suggested that the side effects of chemotherapy may be decreased if the patient will fast before the session. it is also said to result in higher rates for it to be cured and a decrease in death rates. there have been debates going around regarding the effectivity of this intermittent fasting . you can’t tell if it is a hundred percent effective. what works for one person may not work for the other. thus, it is better to consult your doctor and ask permission if you can do this intermittent fasting. if your doctor gives you the signal, then you can try it and see for yourself if this can work for you. read more top acoustic guitar choices for guitar beginners posted on september 11, 2017 september 18, 2017 by abigail newman category: tuning in tagged acoustic , beginners , guitars , music , saxophone leave a comment when learning how to play guitar, the most popular choice is to learn through an acoustic guitar. and it’s easy to understand why: acoustic guitars, unlike other guitar types, are simple enough to learn and carry around. overall, it is a solid investment if you are just starting your musical journey. now on to a more important question – which acoustic guitar do you choose? right now, there are so many choices available in the market that most beginners tend to get overwhelmed and get “sales talked” into buying the most expensive guitar in the first store they manage to walk into. or worse, seeking out brands merely out of its popularity or association with a popular band or artist. so here we created a short guide on our top acoustic guitars picks the current market has to offer. read on and decide for yourself which guitar you should actually choose! yamaha fg730 s the name “yamaha” has been around for decades and is considered top-notch when it comes to the quality of their musical instrument. with the release of the fg730, however, yamaha has once again proven that a beginner’s guitar does not need to scrimp on quality and style. it’s like investing on a saxophone and using it for saxophone lessons by music to your home . your money’s worth is well-spent! what is interesting with the yamaha fg730 is the combination of a solid sitka spruce top with the laminated rosewood that makes up the backs and sides. the high resonance coming from the rosewood seamlessly combines with the robust sound of the top wood, producing balanced frequencies and rich volumes you can work with. the neck is a slim d-neck that features an equally smooth fretboard made with rosewood. most importantly, the fg730 retains its tunings quite well. going for about $300 a piece, the yamaha fg730 s is a bit on the expensive side of the spectrum. it is a guitar that is more than able to compete with plenty of guitars that are a notch or two higher in the price range. we definitely think this is worth the investment. the baby taylor guitar if you’re a parent looking for the perfect guitar for your kid, you may want to check the baby taylor . at just the ¾ of a normal-sized acoustic guitar, the baby taylor offers a great build for those with smaller frames and shorter reach. it is also a great choice for those who want a travel-sized guitar that you can lug around across the country if you want. though the baby taylor is small in body, it is not small in quality. it combines a classic spruce top with laminated sapele back and sides, creating a great mix of tones centered on mid to high frequencies. epiphone hummingbird pro the epiphone hummingbird pro is perfect for brand-conscious beginners who are looking for a top-quality guitar that won’t put a dent in your bank account. after all, this gibson subsidiary packs quite a punch with its big, square-shouldered dreadnought body decorated with an elaborate synthetic tortoiseshell pickguard. its top is made of solid spruce while the back and sides are made of select mahogany. the result is a bright, warm, and rounded sound that you can also amplify using the hummingbird’s built-in pickup. the best part? the epiphone hummingbird pro is quite a catch for a little below $300. takamine gd30 guitar the takamine brand is quite prolific in producing acoustic guitars. but the most familiar from their collection are undoubtedly the takamine g series. the said series is composed of about seven types of guitars ranging from $200 to $900. the gd30 is a mid-range guitar that features a solid spruce top accompanied by laminated mahogany sides and back. the slim neck is made of mahogany and is topped by a rosewood fretboard that is divided into 20 frets. the overall sound is both warm and rounded, with the upper tones distinctly emphasized. priced at around $280, the takamine gd30 is a simple but solid choice for a beginner’s guitar. washburn wd 10sce when it comes to durability and reliability, there are very few guitars in the market right can beat the washburn wd 10sce. in fact, with proper care and maintenance, some users report that this model can last close to two decades! this acoustic guitar is built with a solid spruce top and laminated mahogany sides and back. the shape is a unique cutaway dreadnought, that will allow beginners to access the guitar’s rosewood frets more easily. the guitar gives out pronounced middle and high frequencies that are both warm and robust to the ears. it also has a built-in amp with which you can tweak the levels of your bass and treble. buying your first guitar can be stressful and overwhelming, but it really shouldn’t be! so go ahead, read out guides, ask around, and try out guitars. with proper research and enough patience, you will find your perfect guitar match. good luck! read more the difference between buying cosmetics online and in stores posted on july 11, 2017 july 20, 2017 by abigail newman category: health/nutrition tagged cosmetics , korean , online marketing , personal care , stores leave a comment in the global marketplace for cosmetics , more and more people are discovering an ever increasing variety of products and sometimes even services aimed at allowing people to use cosmetics to look their very best. while these cosmetics are not always cheap, whether they’re a glorious red hair dye, a subtle blush makeup or an impressive new shade of nail polish, many people find that these products are worth it. in addition to showing that one cares for themselves to others, many people just plain feel better changing the way they look to suit their desires rather than simply letting their bodies transform on their own. for many people, korean cosmetics offer a chance to use their bodies as a canvas to create their personal ideal of beauty . acquiring cosmetics is, however, something of a tricky proposition. there’s the simple matter that not every cosmetic is fit for everybody for any number of reasons, whether it’s a cost a buyer can’t afford or a clash between natural skin tone and the color of the cosmetics that the user doesn’t want. between colors, shades and other products, it can be hard to get the right one. for those looking for the right cosmetics at a price they can afford, there are two main options. the first is to go to stores and purchase them and the second is to get online and buy cosmetics from online dealers. buying cosmetics in stores the main advantage of buying cosmetics in stores, be they the local drug store or a specialized beauty product outlet, is that one can see the exact shades and colors for themselves, as well as reading the entire label containing the full range of instructions and possible side effects. this is invaluable information for somebody who wishes to use their cosmetics to full effectiveness, particularly if they need to stretch out their beauty budget as far as they can. further, brick and mortar stores tend to have much easier and oftentimes much more generous return policies if a cosmetic product does not suit your needs or desires. while there are often hardships to returning any cosmetics, brick and mortar stores do so far more quickly than online outlets, who at the bare minimum will make unsatisfied customers mail the product back to them, assuming they offer a return policy at all. brick and mortar stores can return the product as easily as a trip to the store. buying cosmetics online the main advantage of buying cosmetics online is the price. though there’s a legitimate risk of not liking the product you get, the prices of online cosmetics outlets simply can’t be beaten. there are a number of reasons for this, but it’s true that in most cases, one’s cosmetics needs can be met cheaper by buying online. additionally, there is a much wider range of products, some quite specialized, available online than there are in brick and mortar stores. the increased variety and lower prices have many cosmetics users swearing by their favorite online stores. read more start small to win big: how a/b testing can transform your business posted on july 6, 2017 july 20, 2017 by abigail newman category: digital age tagged customers , digital marketing , optimization , sales , split testing , trust leave a comment nora green was faced with a dilemma: when she finally launched her online accessories shop, she had imagined her handmade bracelets would sell like pancakes—because it did when she was still at university. she made a brochure of her creations and would bring it everywhere. most of the girls bought their own and for their friends and family, too. some even requested personal designs, and she gladly made it for them as well. her brochure was simple. the pages were kept in a clear book with nothing on the cover. each design was photographed on a plain blue background with the name right below. it was clean and straightforward, and her patrons loved it. confident that her approach would also be a success story online, she asked her website’s developers to keep it simple, too. visitors were welcomed with her best sellers followed by the other designs arranged by theme below. each picture was a pop-up to a brief description leading to a checkout page with an ad on the side. it was simple, but for some reason, there were a lot of abandoned carts. the worst part is, she had no idea what she was doing wrong! that’s when the developers suggested they do a split test on the site. in essence, an a/b split testing lets your customers choose their own adventure . in the case of nora, the approach that gave her success offline did not work because she was working with their clients with a different dynamic. the internet offers overwhelming results that everything seems almost disposable. they can click and click and click, and before they know it, they have already lost what they intended to do. users need an indeclinable visual stimulus to hold their attention up until “confirm purchase.” so how will you know if you are using the right bait? throw them out to the water and wait. a/b split testing lets you throw several baits to see which one gets the biggest fish in the shortest time, just ask these us digital marketing experts . for example, will your customers more likely click on the “free gift with every purchase” or “free shipping” of the same price? you will know if you put them both out there and see which offer received more clicks. why guess when you can test, right? simply put, split testing lets you see how your page visitors react with your content. users: • spend more time browsing your website • click through for more information and subscription • engage and inquire • buy your product and in turn reaps you these benefits: • reduced bounce rates a.k.a. the number of people who turn away at first glance at your website. • improved content engagement . showing them what they want to see fires up their interest in other things you have to offer. • increased conversion rates . less abandoned carts and more buy outs! • higher conversion value . the more popular your product is, the higher its value. • reduced risks . experimenting with several samples on a certain number of users saves you time and money. • ease of analysis . you will know which works best through analytics and sales. • ability to improve the product . you will know which of your products need to be reinvented or put on sale. • more sales . in a realm where the fittest rules the first page of google—and the customer’s trust—you have to give users a visual reassurance, a picture they wish to find themselves in. more than images, it could also be a gift, a discount, even a succinct statement could make the big change when placed on the right page! you will never know what works best if you only stick to one thing. you must only remember these two things: first, make sure that the test features you are going to use are your top picks to save you and your visitors’ time; and second, the outcomes you are aiming for should be measurable. things don’t always go according to plan, but the goal here is not to be perfect. it does not matter if it is a messy start as long as you know where you are going and you finally took the first step. read more health and nutrition podcasts for nurses to enjoy posted on july 2, 2017 march 16, 2018 by abigail newman category: health/nutrition tagged medicine , nutrition , nyc , podcast , school nurse leave a comment as a healthcare professional, it is important to stay abreast on the medical innovations that spring up like mushrooms nowadays. but we all know that being in the medical field requires a lot of hours attending to patients. this perpetual busy schedule makes it difficult to get a quiet time to sit down and read up, but luckily, there are other ways to learn. podcasts are convenient in that you can listen to them on the drive to work, while you are doing the grocery, or going through your daily run before you start the day. here are some podcasts made by real healthcare professionals to update you on the latest developments in diet, medicine, and more: 1. npr – your health this podcast not only reports about the latest discoveries in medicine, but it also tells stories of real people who are battling specific health conditions, addictions, and other situations involving care insurance. give it a listen: http://www.npr.org/sections/health-shots/2017/07/10/536448362/survey-says-medicaid-recipients-like-their-coverage-and-care 2. health ranger report being a crusader of natural medicine, the health ranger delivers a scathing commentary on big pharma and the health care system, recommends natural alternatives to treat various conditions, and debunks medicine myths and political conspiracies. give it a listen: http://healthrangerreport.com/-magnesium-found-to-treat-depression-better-than-drugs 3. healthcare 411 medical research is riddled with highfalutin words, and when you hear a lot of unfamiliar terms, it could be hard to grasp how it affects your life. healthcare411 explains medical research and discoveries in a customer-focused approach, making it accessible to health professionals and non-professionals alike. give it a listen: https://youtu.be/zttynn_psd0 4. the checkup if you like to burden yourself with the little quirks in daily living like muffin tops or zombie teenagers, this podcast is for you. hosts carey goldberg and rachel zimmerman takes an opinionated approach to anxiety, sex, and other daily worries that are preventable. give it a listen: http://www.slate.com/articles/podcasts/the_checkup/2015/06/the_clinical_approach_to_losing_weight_and_changing_eating_behaviors.html 5. ted talks health the go-to for brilliant storytelling, tedtalks delivers compelling stories from health professionals and researchers themselves, giving a glimpse into the personal lives and realizations of these established medical personalities. give it a listen: http://podbay.fm/show/470623173/e/1339513206?autostart=1 6. nutrition diva whatever diet you are in, the nutrition diva is your best friend when it comes to healthy eating. this podcast aims to bust diet hoaxes, help you pick out the best food for your chosen diet, and explain food labels so you could get more from food and other supplements. give it a listen: http://www.quickanddirtytips.com/health-fitness/weight-loss/is-your-metabolism-to-blame 7. dishing up nutrition hosted by licensed nutritionists and dietitians, dishing up nutrition are 45-minute podcasts discusses the importance of nutrition to preventing diseases such as coronary artery disease, chronic pain, pcos, among others. give it a listen: https://www.weightandwellness.com/resources/podcasts/new-look-what-causes-coronary-artery-disease/ 8. john hopkins medicine podcasts these minute-long podcasts deliver a bite-sized expert-level take on the medical news. for longer discussions, you can listen to podmed, their weekly compilation of the latest studies. give it a listen: http://podcasts.hopkinsmedicine.org/2017/07/07/podmed-week-of-july-10-2017/ these podcasts are regularly updated so you can binge-listen to them during your downtime at work or when you are relaxing at the end of the day. you will surely be entertained by these experts’ wisdom and candor without adding more strain to your already tired eyes. read more google adwords vs. facebook ads: which is more effective? posted on may 29, 2017 by abigail newman category: digital age tagged adwords , facebook , online marketing , optimization leave a comment google adwords and facebook ads are two of the most popular paid marketing campaigns online. both are heavily used and are used by small, medium and big businesses, even by new bloggers to promote their site. the difference, of course, is to the extent of the marketing campaign. google adwords is only for google, and facebook ads is only for facebook. there is no way for each campaign to cross over on either site. if you’re new to paid campaigns and looking into purchasing one, which then should you choose? how do you know which one’s best for you? to answer these questions, here are some of the differences between both campaigns. you then decide which one shall fit your needs: 1. coverage of campaign as mentioned, google adwords is an ad campaign for google , and facebook ads is for facebook, which is advised by a professional seo agency in new york . each campaign is exclusive for its domain. choosing between the two, you should then first decide which one captures the most coverage for your targeted audience. in general, most southeast asian countries (except for singapore) are more of facebook users that people even read their daily news on this platform. some companies do not even have their websites as more citizens in southeast asia do not bother with sites and rely more on facebook. on the other hand, some countries are more of google users. check out the popularity of each site in your area of interest, and start building your campaign from there. 2. pricing since google has a wider area of coverage and has more sophisticated tools to implement and check your campaign, its ads cost more than facebook. the cost per click (cpc) depends on your industry and company size, and it can cost from around $10 to $23 per click. i repeat, per click. that’s a huge amount of investment! facebook ads are way more affordable. the average cpc is valued at $0.61. that’s more than a hundred percent less expensive than cpc for google ads. however, there is a reason why facebook priced their ads that way: the platform does not provide many tools for the page owner, and the area of coverage is limited. 3. your industry generally speaking, google adwords are recommended for complex industries such as textiles, technology, food and beverage distribution, education, and business-to-business exchange. on the other hand, facebook ads are for smaller businesses such as blogs, travel sites, etsy sellers, and fitness groups. it can be cringe-worthy to see a company as big as berkshire hathaway having a facebook ad running. being on the wrong platform can be bad for your business’ integrity. which is more efficient between google adwords and facebook ads? the answer is: it depends. the right marketing campaign depends on the size and type of your industry, on the advertising funds that you have, and on your target audience. there is no one-size-fits-all sort of campaign that every small, medium or big business can adhere to. list down your priorities, look at your business in an honest light, know what you want to achieve, and make your decisions from there. read more search for: peaceful participation cleanliness and the impact to your relationships our symbol join us @ facebook recent posts get the glam for less on your wedding ceremony how to assess the condition of your stamps writing a love poem is intermittent fasting worth trying? top acoustic guitar choices for guitar beginners proudly powered by wordpress | theme: kuna by freethemes4wp